Meet our local heroes - our farmers and producers.

We are passionate about food and supplying you, our customers, with the best possible food and produce available. Be it fresh vegetables, local seasonal fruits or a hard to source gourmet ingredient from the other side of the world, we find the best possible products to put on our shelves for you.

And part of that passion comes from meeting our producers - especially our local farmers, artisans and food manufacturers.

Renowned food journalist and award-winning author, Richard Cornish sets out across Victoria to meet the incredible tribe of farmers, producers, chefs and artisans that all supply our stores.

Morningswood Organic Strawberries

Aromatic and so strongly flavoured these super juicy and intensely flavoured strawberries are the best we have seen. Yes, they cost twice as much as supermarket strawberries, but they taste 16 times as good. They are grown on a little farm at Eganstown, 5km west of our store by Peter and Clare at Morningswood Farm. They are super passionate about regenerating the soil on their small acreage and have dug in hundreds of tonnes of organic matter to enrich the earth and encourage soil biodiversity. Which leads to these most amazing strawberries!

ProducersGuest Author1 April 2022Morningswood Farm, Organic Strawberries

THE PRODUCERS

Meet our local heroes - our farmers and producers.